A Paradigm Change in Business Strategy
- Viktoria Soltesz PSP Angels Ltd - CY10406204F
- Sep 2
- 1 min read
As technology shifted years ago, companies adopted agile out of necessity, as the world no lomger served the passing trust for the businesses. We are now seeing a similar shift - operations are built based on the payment and banking partners expectations. Today banks and payment service providers decide where businesses can expand, what conditions they must follow, and what risks they can handle.
Building a product, launching it with a marketing budget, and waiting for the right providers to support is outdated. You're no longer looking for a provider to work with you - you need to ask yourself how can you be the partner and the provider wants to work with.
The first step should always be understanding how banks think, how money flows across borders, and what requirements must be fulfilled to access stable banking and payment services. With this knowledge businesses can build their operations around what providers accept, rather than hoping to find the perfect match after launch. This approach requires a change in mindset, recognising that success depends on aligning operations with provider expectations from the beginning.
